Cookie Policy

Last Updated: February 2026

This Cookie Policy explains how RT AUTOMATION uses cookies and similar technologies to recognise you when you visit our website at https://rtautomation.co.uk/. It explains what these technologies are, why we use them, and your rights to control our use of them.

1. What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

2. Why do we use cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate (we refer to these as “essential” or “strictly necessary” cookies). Other cookies enable us to track and target the interests of our users to enhance the experience on our site and for marketing purposes, facilitated by the PixelYourSite plugin.

3. Cookies used on our website

Through the PixelYourSite integration, our website may deploy the following categories of cookies:

A. Strictly Necessary Cookies

These cookies are essential to provide you with services available through our website and to use some of its features, such as accessing secure areas or ensuring the contact form functions correctly.

Example: Security and session management cookies.

B. Analytical and Performance Cookies (Google Analytics)

These cookies collect information that is used in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are.

Tool: Google Analytics (configured via PixelYourSite).
Data collected: Pages visited, time spent on site, approximate geographic location.

C. Targeting and Marketing Cookies (Meta Pixel)

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing and, in some cases, showing advertisements based on your interests on platforms like Facebook and Instagram.

Tool: Meta Pixel (configured via PixelYourSite).
Purpose: Conversion measurement and the creation of “Custom Audiences” for targeted advertising.

4. Third-Party Websites

Our website contains links to external sites. We have no control over the cookies set by these sites once you click an external link. We recommend reviewing the specific cookie policies of those websites.

5. How can you control cookies?

You have the right to decide whether to accept or reject cookies.

Consent Banner: You can set your preferences via the cookie consent banner that appears when you first visit the site.
Browser Settings: You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website, though your access to some functionality and areas may be restricted (e.g., the contact form may not perform as expected).
Specific Opt-Outs:
- For Google Analytics: Google Analytics Opt-out
- For Meta (Facebook) Pixel: You can adjust your ad settings within your Facebook account.

6. Contact Us

If you have any questions about our use of cookies or other technologies, please contact us at:

RT AUTOMATION Unit 7, Pillings Road, Oakham LE15 6QF, Rutland (UK) Email: info@rtautomation.co.uk Tel: +44 1572 868 388